Which tree do you see?

There’s a famous Barbara Walters interview question – “If you were a tree, what kind would you be?”  Or maybe it was Gilda Radner making fun of Baba Wawa on SNL.  Whatever. This dead tree caught my eye during my morning commute.  I had to pull over and take a photo; maybe it was the…

Talk to me

Marketing is about show business.  You spend time and money to put on a show that will hopefully lead to business.  But is your company really welcoming customers with open arms when they arrive? In his blog post on the “Death of Retail”, Stephen Richardson makes the point that big retail chains are trying to…

Life tasting

Connoisseurs know how to taste fine wine.  You look at it, swish it, smell it, say something intelligent, close your eyes, take a sip, let it sit on your tongue and then… spit it out?  What’s up with that?!  Apparently this practice allows you to taste many more wines at the same sitting without getting…

Father’s Day fish story

Click to watch this 8-minute “story with a point” video.  I’d like to dedicate it to my father, Jim Goad, who organized a memorable fishing trip in March.  Added bonus:   My dad’s stated secret to happiness… “Looking forward to waking up each day, and finding something positive to be thankful for.”  Thanks Dad!      …