Talk to me

Marketing is about show business.  You spend time and money to put on a show that will hopefully lead to business.  But is your company really welcoming customers with open arms when they arrive? In his blog post on the “Death of Retail”, Stephen Richardson makes the point that big retail chains are trying to…

Ctrl Alt Defeat?

Hi, I’m a PC. Not the nerdy guy in the commercials, but a genuine PC user.  I have nothing against the Mac.  I use whatever laptop my company gives me.  And since I’m familiar with Windows, I’ve also bought PCs for my family at home.  Like most people, I stick with the system I learned on, because…

Hook, line and stinker

The Popeil Pocket Fisherman!  Who remembers the amazing invention that captivated the nation with late night commercials in the late 70s?  Will you admit that you actually owned one?  Did you know they still sell them today? For the uninformed – Ron Popeil (Ronco), a highly successful inventor and early infommercial millionaire, unveiled a fishing…